By Alexander Ekemenah
The Persona
The Sun is forever shining right from the centre of the Milky Way Galaxy, to which it belongs, sending out white heat-wave of electromagnetic spectrum comprising life-giving light ray, X-ray, Gamma ray, etc.
The Sun has no enemy because without it, there will be no life as we know it on this Blue planet of ours.
The Sun never dims but do get clouded from outside and not from the inside.
Awele Mary-Rose Ilusanmi represents the Sun at a very micro human level that we know of her.
Vivacious, ebullient, brilliant, and witty, always with radiant face with the Sun shining through, she pushes back at darkness that seeks to becloud her horizon.
Combined with the above is her willingness to be of ultimate help to others which is the golden crescent on her horizon. Her mere presence in any defined micro ecosystem enlivens and charges the atmosphere.
She welcomes people with widespread arms, and she is equally received with widespread arms in a very symbiotic and reciprocal manner.
She combines brawn, brain, and beauty – a rare combination for that matter. She is irrepressible in spirit.
She represents joy amidst gloom and encourages others to come out of their glooms.
She is an upward mobile woman with a willingness to learn more. Instead of staying in docility as a housewife to her husband and mother to her children, she has opted to go back to the classroom as a doctoral candidate to learn more if only on a theoretical plane and acquire more gamma ray of knowledge.
She is not a Cassandra, an Andromache, Penelope, or Isolde. She is Awele, a proud Igbo-Urhobo woman from Nigeria. She is a sojourner and urbane schmoozer residing in a clime where talents are allowed to flower without regimentation.
A proud African woman who still sticks to her native root without being an uppity Highlander!
She has mastered her immediate environment and utilised the resources available to her to help herself and others.
The Magnetic Pull
Awele has an electromagnetic aura that pulls people to her by the sheer force of the characteristics of her persona.
Has anyone noticed how she is well received by her womenfolk that are of white skin, including the white men? That’s because Awele carries something deep within her that shines through and which pulls others to her irresistibly.
She is Golden!
There was a statement she made recently: “I have to win inside first before victories come [from] outside for me to enjoy!” That is a very profound axiom that is of universal application.
The profundity of that statement lies in the fundamental law of reciprocity. It is a mutual process. It’s what you call or shout to the deep that echoes back at you.
Always available to share your joy and successes no matter how little they are and always ready to help with or without solicitation.
That’s a remarkable character given the fact that she has a choice or free will to do what she wants to do with her resources and how to do it.
It’s remarkable against the background of Trump-nomics, where she resides and Tinubunomics here in Nigeria.
That deserves salute.
Contribution to Knowledge Industry and the Publishing World
Awele, without ever seeing her comprehensive resume, comes straight out as a major contributor to the knowledge industry by the number of books she has authored and more so for a woman of her typology. She had carved out a niche for herself with panache as a result of her efforts on this stellar plane – deep into the Orion constellation in Andromeda nebulae.
She is an intellectual afficionado in this respect, and the movement is of upward trajectory aiming at a Promethean height.
Awele is forensic evidence that the beautiful black women have been born. She is admissible evidence in the rarefied force-field of enlightened environment and that the beautiful and handsome black women and men have been born and are increasing in their demographic weight in our society.
Awele Ilusanmi is the author of the following works:
- Comforting Arms – 2004
- Launch Money – 2014
- Profitable Pages – 2024
- Book Marketing Strategies – 2024
- Crowdfund Your Book – 2024
- Becoming An Amazon Bestselling Author- 2024
- The Millionaire Author – 2025
- Beyond The Book Deal – 2025
- The Literary Green Card – 2025
- Book Launch – 2025
- Read and Grow Rich: Ideas, Skills and Riches All Born of the Page – 2025
With this voluminous contribution to the knowledge industry so far, Awele has inscribed and etched her name in gold in the Hall of Fame of a New Generation of African Intelligentsia that is committed to championing a breakthrough in socioeconomic development of Africa and enthronement of transparency and accountability at the governance plane.
The last book listed above: The Book Launch has gone global. It was read on www.naijareadfest.ng
The coming years promise to be eventful. We are expecting more works from her stable.
Awele is loaded, and she has just started downloading the evergreen stuff she is made of.
Awele is a rising star in the literary firmament. This was what was written about the author called Awele Ilusanmi as her profile for the book titled “Book Launch: Selling Your First 1,000 Copies – A Strategic Approach”
Awele Ilusanmi is a celebrated author, literary strategist, and multiple award-winner – widely recongised as one of Nigeria’s leading voices in publishing and author empowerment. With an unrelenting passion for literacy and strategic marketing, she helps authors get noticed, get read, and get paid. Through practical, high-impact books like Book Marketing Strategies That Work, Launch Money, and Profitable Pages, Awele equips writers to achieve visibility, influence, and income. She is the founder of Book Marketing Class Africa (BMACA), a thriving mentorship hub, and serves as a Literary Agent with Publishizer, USA, connecting African authors to global opportunities. As President of the Literary Authors Cooperative Multipurpose Society of Nigeria, her work empowers writers with publishing, printing, and financial support. An experienced speaker and panelist at LABAF, CWAN, and other major literary festivals, Awele inspires through experience, insight, and impact. She is more than a literary figure – she’s a movement helping writers shaping futures through the power of words”
Fibonacci Number
Born on the fifth day of the first “Ember” month of the year, Awele is fast emerging on the superhighway as a Formula One Racer, a trail-blazer, in the effort to kick in a new process of assisting authors to publish their works and reap abundantly from the sweat of their brows.
One can situate her birthday perfectly within the fascinating Fibonacci numbers in which each number is the sum of two preceding numbers, usually starting with 0 and 1. The Fibonacci sequence runs like this: 0, 1, 1, 2, 3, 5, 8, 13, 21, 34, 55, 89, etc.
Awele’s birthday or lucky numbers resonate within the Fibonacci world. Let’s leave it at that for now.
She has also contributed immensely to the publishing world as reflected on the Nigeria Book Forum platform, including what she had assisted others to achieve.
She has actually put herself in the avante-garde frontline of instituting a new publishing business model in which the fundamental goal is aimed at a win-win situation for publishers, booksellers and authors. That is what informed the establishment of the Literary Authors’ Multipurpose Society of Nigeria mainly for authors as the first beneficiaries of their works.
Awele has been helping budding authors to achieve their dreams through constant moral encouragement and even financial assistance.
Awele is also committed to helping other writers and authors to market their books. She gives financial and administrative support. She donates to book launches. She supports book programmes and many other activities related to book publishing.
Perhaps more important is the fact that Awele has thrown herself into the vanguard of promoting an enlightened environment and/or social order through increased reading culture so as to push back the boundary of encroaching darkness of ignorance caused by the dilapidating educational system and infrastructure in our country.
In this domain, Awele’s activities must be seen in a broad context of what many others have done and are still doing. But Awele is putting a new commitment, passion, and panache that immediately impact the environment, i.e., the recipients of her uncommon but constant generosity.
Combining this multi-pronged endeavour is highly remarkable. And that serves as a definition of what is possible when committed to this typology of endeavour.
Awele! Keep up the fighting spirit. You’re a global inspirer, an encouragement, and an enabler for goodness. You are a Diamond with Pyramidal shape with the apex pointing to the centre of the Universe.
I am proud of you. And I believe, many people are equally proud of you.
Happy birthday to you, Awele! Enjoy your day to the fullest! Congratulations.
- Alexander Ekemenah is the Chief Analyst of NextMoney magazine and online (/nextmoneyng.com). He writes on strategic issues and industrial-related developments including soft human stories. He can be reached via +234 816 897 5679 (WhatsApp), 0705 678 0050 and alexekemenah@gmail.com.
